Description
Poorly designed visualizations—whether in graphs, reports, charts, or presentations—can create confusion and, in the worst cases, lead to flawed business decisions. This course provides participants with essential principles of data visualization and design, helping them communicate insights more effectively. Whether working with interactive Power BI reports, scripting in R or Python, creating charts in Excel, or delivering management presentations in PowerPoint, participants will gain the skills to design clear, impactful, and meaningful visualizations.
Learning Outcomes
By the end of this course, participants will be able to:
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The importance of narrative and storyboarding in the design process
- How to match visualizations to data for clearer insights
- Common charting mistakes and visualizations to avoid
- Fundamental design and layout principles, including Gestalt principles, pre-attentive attributes, and decluttering techniques for charts, dashboards, and reports
- The role of data visualization throughout the data analysis process
- Key principles of analytical design for effective communication
- An introduction to the grammar of graphics and structured approaches to visualization
Duration
6 hours
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