Writing Effective Executive Summaries
A good executive summary must not only distil the key information in a long and often technical report, it must also engage the reader’s interest. It is often what “sells” the document or ideas contained in it to your reader, even when your report is not a commercial business plan. In addition to showcasing the document’s highlights, it must present information that is scrupulously accurate and unbiased. Our natural impulse in writing a summary is to take the specifics of the report and write general statements that encompass them. However, generalizing too much will weaken writing, so we must avoid the generalization trap. This one-day workshop combines theory with hands-on practice. It will show you how to write clear, specific, and compelling summaries that convey the spirit and essence of the message.
Understanding your purpose and your audience
Identifying key information quickly
Engaging the reader
Ensuring precision and accuracy
Making every word count
Making physical format work for you
- Anyone who must write summaries of written reports
Graham Young, MBA, is an independent writer, editor, and consultant with more than 30 years’ experience in business and government communications. He has delivered some 600 business writing and presentation skills workshops since 2000 and taught Business English at the University of Ottawa. His lively, informative professional-development workshops instruct participants how to communicate effectively on the job. In addition to his teaching experience, Graham also has a Teachers and Trainers of Adults certificate.
"Great workshop! Good exercises and class discussions. I will defitiley recommend it to my colleagues as this course was relevant to my work."
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