Great stories only happen to people who can tell them. This workshop teaches the art and science of storytelling, through interactive exercises, brief lectures, and case studies of master communicators in business, politics, film, literature, and advertising. Harvard Professor Howard Gardner calls stories “the single most powerful weapon in a leader’s arsenal.” Participants will hone their weapons with practical tools for professional and personal contexts. Regardless of your goals— someone to influence, something to sell, or simply wishing to express your own experiences with maximum impact—storytelling is an essential meta-skill with an irresistible power to capture hearts and minds.
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Arthur Thuot holds an MFA from the University of Florida and an HBA from the Ivey Business School at the University of Western Ontario. Previously, he served as a Project Director for a multinational media company whose clients included governments, state-owned enterprises, investment agencies, and corporations from SMEs to the Fortune 500. He has worked in fifteen countries across Europe, Latin America, and Asia-Pacific.